Google's Advertising Revenue: How Much Did Google Make?

Google makes a LOT on AdWords. But what are they really earning on PPC advertising? Wordstream has made an educated guess, shown in this infographic.

How Much Does Google Make On AdWords?

Google makes a LOT of revenue on AdWords. But what is Google really earning from global PPC advertising? Wordstream has made an educated guess, shown in the infographic below.

As usual, Finance and Insurance-related ads generate the highest CPC, with a whopping 43.39 US dollars for “self employed health insurance”.

Jealous at the unimaginable advertising budgets? Wonder what is the average CPC on your main keywords? Have a look!

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Search Engine Advertising (SEA) With SEA (Search Engine Advertising), text advertisements are shown in and around search results. This enables advertisers to target a high quality...audience.
Keywords (definition) Keywords are the words (or phrases) that consumers type in search engines and the ones that search marketers use to target their advertisements.
What is Quality Score (QS)? Quality Score provides CPC discounts, higher rankings, and more impressions and clicks in AdWords campaigns.

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