Small Business PPC Advertising

Small Businesses have special needs for PPC advertising. They often serve local clients, operate within a niche and need a quick return on their advertising investments. Especially for Small Business clients, Searchify offers tailored Small Business PPC Advertising packages, now with a 25% Small Business Discount.

In addition, every newly opened AdWords account will benefit from 100$ free advertising, courtesy of Google AdWords.

Why do I need to have my PPC advertising optimised?

Optimizing your AdWords campaigns is extremely important for Small Businesses. It allows you to beat big competitors, as a lean-and-mean AdWords account can outperform advertisers with much bigger advertising budgets. The magic word here is “Quality Score“.

AdWords uses Quality Score as a multiplier for your click price. A high Quality Score gives you discounts, but with a low Quality Score you’ll have to pay (up to 1,800%!) more per click. A high Quality Score leads to: more visitors who are interested in your product, more discount on your CPC costs, and more visibility. The one-time investment for optimizing your account will improve your AdWords performance considerably and immediately. In the long run, even small accounts that spend $5 per day will benefit from these optimization techniques.

AdWords PPC services for small businesses

Our special Small Business PPC advertising packages focus primarily on Google AdWords and include:

  • A thorough keyword analysis, to identify keyword volume, PPC advertising opportunities and competition
  • Optimization and support for Google Analytics, to ensure proper tracking and PPC optimization
  • Setting up conversion tracking using Google Analytics and/or Google AdWords tracking
  • A conversion optimization strategy, to receive more quality traffic from your PPC advertising budget
  • Optimize campaign settings for maximum efficiency
  • Re-organise campaigns based on volume and Quality Score
  • Optimizing and/or rewriting text advertisements
  • Set up AB-testing to maximize results
  • Conversion-related bid management
  • Adding negative keywords and placements, to reduce waste of impressions, clicks and budget
  • Automated rules, for automatic long-term optimization
  • Aftercare and communication

Small Business Discount: 25% off!

In order to optimize your existing AdWords-account, we’ll charge 10 consultancy hours to perform the activities listed above. Our hourly fee of $80 brings this to a total of $ 800. However, Small Businesses receive a 25% discount, and will only be charged $ 600.

For a new AdWords-account, we’ll charge 12 consultancy hours to set up a new AdWords account. Our hourly fee of $80 brings this to a total of $ 960. With our 25% Small Business discount, you will only be charged $ 720.

Does this not fit your budget? Let us know how much you can afford to spend, and we’ll use our time as efficiently as possible. Or are you perhaps interested in performance based advertising services?


Start PPC Advertising with 25% discount!

Click to contact Searchify to benefit from your Small Business Discount, or learn more about your PPC advertising opportunities.

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